Andy Ray Wong

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Design + Direction

Select Works
2014 — 20

Designer / Art Director with 10 years experience. Based in New York City. Will work for food and fun.

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AKQA
Apple
Bayer
BMW
Citibank
Clara Lionel Foundation
Critical Mass
D'Addario
Gagosian Gallery
Grey Goose
IBM
Marriott
McCaan
Nike
NASA
Norwegian Cruise Line
R/GA
Radical Media
Samsung
Staple
Summit
Tommy Hilfiger
Quirky
Verizon 

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Branding
Data Visualization
Environments
New Business
Product Design
Spatial Design
UI
UX
Visual Communication

Join the Revolution

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Clara Lionel Foundation

Branding & Website

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The Clara Lionel Foundation is Rihanna's non-profit organization dedicated to providing education and healthcare to the underpriviledged populations in Barbados and Malawi. We helped rebrand and redesign their website for launch at the Diamond Ball. 

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CLF_Portfolio1_IntroCLF_Portfolio1_Intro
Logo DimensionsLogo Dimensions
TypographyTypography
Colors_PatternsColors_Patterns
IconsIcons
CLF_IconsCLF_Icons
Landing PageLanding Page
DevicesDevices
ComponentsComponents
360 Video360 Video
CLF_BusinessCardCLF_BusinessCard
CLF_TagCLF_Tag
CLF_Home_5bCLF_Home_5b

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Critical Mass

Gabby Burleson
Donica Ida
Tom Kucy
Geoff Roecker

Dare to Leap

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Summit LA

Digital Installation

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We partnered with Bayer and Summit to design an installation for the Summit conference in Los Angeles, as a platform to unveil Bayer's latest 'leaps' in life sciences and technology. After a 6 week ideation phase, the final build came together equipped with multiple configurations and a generative art piece. 

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leaps_process_structure_wireframe_01leaps_process_structure_wireframe_01
leaps_process_structure_render_01leaps_process_structure_render_01
LeapsBTS_StillLeapsBTS_Still

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Critical Mass

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Matt Deslauriers
Priscilla Gomez
Sean Kelly
Simona Ternblom

Brand Station

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Nike Retail

Touchscreen

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Nike wanted to pioneer the intersection of physical retail and the digital space. To maximize visibility of all Nike products regardless of category and location we brought nike.com to every Nike store nationwide. This was the initial prototype that got them there.

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NikeAssist_StoreNikeAssist_Store
HOMEPAGE_PORTRAIT_PORTFOLIOHOMEPAGE_PORTRAIT_PORTFOLIO
NikeAssist_SearchNikeAssist_Search
GRIDWALL_PORTFOLIO_1GRIDWALL_PORTFOLIO_1
NikeAssist_ColorwayNikeAssist_Colorway
NikeAssist_Sizing_02NikeAssist_Sizing_02
GRIDWALL_PORTFOLIO_2GRIDWALL_PORTFOLIO_2
NikeAssist_PDPNikeAssist_PDP
NikeAssist_FavoritesNikeAssist_Favorites
NikeAssist_QRNikeAssist_QR
NikeAssist_ScanNikeAssist_Scan
NikeAssist_Landscape_02NikeAssist_Landscape_02

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R/GA

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Derek Chan
Aaron Pollick
Matt Schreiber

BMW Pulse

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BMW

Concept Development

↳ Brand Identity
↳ Illustration
↳ Responsive Design

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For BMW's Ultimate Driving Experience, we worked on the upcoming season and created a graphic system and branded it 'Pulse'. Participants of this event will recieve a wearable that tracks their biometrics as they test the latest cars. As part of the ask we also conceived new ways of capturing live footage to be shared across different channels.

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UDE_Posters_PortfolioTypography_1UDE_Posters_PortfolioTypography_1
UDE_Posters_PortfolioTypography_2UDE_Posters_PortfolioTypography_2
UDE_Posters_PortfolioTypography_3UDE_Posters_PortfolioTypography_3
UDE_Posters_PortfolioTypography_4UDE_Posters_PortfolioTypography_4
UDE_Posters_PortfolioHero_1920UDE_Posters_PortfolioHero_1920
UDE_Posters_PortfolioUDEUDE_Posters_PortfolioUDE
UDE_Posters_PortfolioNYC_CitiFieldUDE_Posters_PortfolioNYC_CitiField
UDE_Posters_Portfolio3_StripesUDE_Posters_Portfolio3_Stripes
UDE_Posters_PortfolioAutoXUDE_Posters_PortfolioAutoX
UDE_Posters_PortfolioPulse_RedUDE_Posters_PortfolioPulse_Red
UDE_Posters_PortfolioOwnTheTRACKUDE_Posters_PortfolioOwnTheTRACK
UDE_Posters_PortfolioStreet_DrivesUDE_Posters_PortfolioStreet_Drives
UDE_FlagsUDE_Flags
UDE_Posters_Wall2UDE_Posters_Wall2
UDE_Billboard01UDE_Billboard01
UDE_Poster_TexturedUDE_Poster_Textured

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Critical Mass

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Michele Erickson
George Ernst
Chad Evenson

Start Inventing

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Quirky

Website

↳ Brand Identity
↳ Illustration
↳ Responsive Design

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For the relaunch of quirky.com, we came up with new ways to showcase Quirky's inventions and inventors. The goal was to create a space for members to submit their inventions and collaborate with users around the world.

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HomepageHomepage
iPadiPad

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R/GA

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Vitor Andrade
Martin Berggren
Ray Sison
Rasmus Wangellin

Game On

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Nike Digital Sport

Design Explorations

↳ Brand Identity
↳ Illustration
↳ Responsive Design

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What is the future of the Nike+ Running App? We identified key moments in the journey that could use a refresh, such as graphical data, challenges, and shareable moments. 

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Pace_NYCPace_NYC
World_MapWorld_Map
Dark_MapDark_Map
1on1_Map1on1_Map
VS ModeVS Mode
Elevation_MapElevation_Map
Stickers_DeviceStickers_Device
Stickers_GridStickers_Grid

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R/GA

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Gene Lu
Masa Tanaka
Jenny Wu

Running & Gunning

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Jay Gunning

Editorial Design

↳ Brand Identity
↳ Illustration
↳ Responsive Design

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I was asked by a friend to help design his photo journal documenting his travels during the past 5 years. A printed zine and identity was created to help promote his practice.

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CoverCover
Spread 1Spread 1
Spread 3Spread 3
Spread 2Spread 2
Spread 4Spread 4
Spread 5Spread 5
Spread 7Spread 7
Spread 6Spread 6
Business CardBusiness Card

CJ81

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Nike Football

Key Visuals

↳ Brand Identity
↳ Illustration
↳ Responsive Design

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For 3 seasons, I was the lead designer on Nike Football handling Calvin Johnson's shoe launches. Here are a few examples of pieces crafted along with each release. These posters were teased and revealed on Nike's digital and social channels leading up to the product drop.

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CALVIN_2CALVIN_2
01_CJ_Visor_Teaser_Heatmap_04_FINAL01_CJ_Visor_Teaser_Heatmap_04_FINAL
03_CJ_Visor_Extra_0903_CJ_Visor_Extra_09
Visor_iPadVisor_iPad
FRIGHT_NIGHT_6_SPIDERFRIGHT_NIGHT_6_SPIDER
FRIGHT_NIGHT_1_MIRRORFRIGHT_NIGHT_1_MIRROR
FRIGHT_NIGHT_3_DOOR_V2FRIGHT_NIGHT_3_DOOR_V2

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R/GA

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Felipe Ferreira
Alvaro Masa
Rasmus Wangellin

Lawyer Up

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LegalShield

Brand & Product Design

↳ Brand Identity
↳ Illustration
↳ Responsive Design

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How do you take a shady industry and make it appear more legit? An illustration based approach was proposed along with a unique color palette to stand out from the competition. We also designed a new style guide and component library for the website.

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Cover ImageCover Image
ColorColor
LogosLogos
LawyerLawyer
Homepage_NoDeviceHomepage_NoDevice
Side_by_SideSide_by_Side
      Card_StylesCard_Styles
      Grid_ComponentsGrid_Components

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      Critical Mass

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      Gabby Burleson
      Donica Ida
      Simona Ternblom

      NYC Live

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      Nike+ Training Club

      Digital Display

      ↳ Brand Identity
      ↳ Illustration
      ↳ Responsive Design

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      After the launch of Nike's Running and Training clubs, we were tasked to design a looping animation displaying the workouts of the week. The schedule had to display the week and daily workouts with live updates on the capacity of each session. 

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      NRC_PhotoBWNRC_PhotoBW
      NTC_StoryboardNTC_Storyboard
      NRC_PortraitNRC_Portrait
      NTC_CalendarNTC_Calendar
      NTC_PortraitNTC_Portrait
      STORE_1STORE_1
      STORE_2STORE_2

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      R/GA

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      Aaron Pollick
      Matt Schreiber

      New Business

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      D'Addario

      Concept Discovery

      ↳ Brand Identity
      ↳ Illustration
      ↳ Responsive Design

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      For the first 60 days post-pitch we explored ways to validate the pitch creative as well as put it through concept resonance testing. The results were mostly positive but a tight budget put this project on hold indefinitely.

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      Players Circle - 1440 Copy 13Players Circle - 1440 Copy 13
      Players Circle - 1440 Copy 24Players Circle - 1440 Copy 24

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      Critical Mass

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      Kathy Hlavac
      Simona Ternblom

      All-Star Weekend

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      Nike Baseball

      Product Pages

      ↳ Brand Identity
      ↳ Illustration
      ↳ Responsive Design

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      Category and Product pages for Nike Baseball's Fireworks Collection and Huarache Cleat.

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      NikeBaseball_IMACNikeBaseball_IMAC
      NIKE_ALLSTAR_CDP_1NIKE_ALLSTAR_CDP_1
      NIKE_HUARACHE_CDP_1NIKE_HUARACHE_CDP_1

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