Andy Ray Wong

Design + Direction

Select Works
2014 — 19

Designer / Art Director with 10 years experience. Based in New York City. Will work for food and fun.

Bayer
BMW
Citibank
Clara Lionel Foundation
Critical Mass
D'Addario

Gagosian Gallery
Grey Goose
LegalShield
Marriott
McCaan
Nike
NASA
Norwegian Cruise Line
R/GA
Radical Media
Samsung
Staple
Summit
Tommy Hilfiger
Quirky
Verizon 

Branding
Data Visualization
Environments
New Business
Product Design
Spatial Design
UI

UX
Visual Communication

Join the Revolution

Clara Lionel Foundation

Branding & Website

The Clara Lionel Foundation is Rihanna's non-profit organization dedicated to providing education and healthcare to the underpriviledged populations in Barbados and Malawi. We helped rebrand and redesign their website for launch at the Diamond Ball. 

CLF_Portfolio1_IntroCLF_Portfolio1_Intro
Logo DimensionsLogo Dimensions
TypographyTypography
Colors_PatternsColors_Patterns
IconsIcons
CLF_IconsCLF_Icons
Landing PageLanding Page
DevicesDevices
ComponentsComponents
360 Video360 Video
CLF_BusinessCardCLF_BusinessCard
CLF_TagCLF_Tag
CLF_Home_5bCLF_Home_5b

Critical Mass

Gabby Burleson
Donica Ida
Tom Kucy
Geoff Roecker

We partnered with Bayer and Summit to design an installation for the Summit conference in Los Angeles, as a platform to unveil Bayer's latest 'leaps' in life sciences and technology. After a 6 week ideation phase, the final build came together equipped with multiple configurations and a generative art piece. 

LeapsBTS_StillLeapsBTS_Still

Critical Mass

Matt Deslauriers
Priscilla Gomez
Sean Kelly

Simona Ternblom

Nike wanted to pioneer the intersection of physical retail and the digital space. To maximize visibility of all Nike products regardless of category and location we brought nike.com to every Nike store nationwide. This was the initial prototype that got them there.

NikeAssist_StoreNikeAssist_Store
HOMEPAGE_PORTRAIT_PORTFOLIOHOMEPAGE_PORTRAIT_PORTFOLIO
NikeAssist_ScanNikeAssist_Scan
NikeAssist_Landscape_02NikeAssist_Landscape_02

Derek Chan
Aaron Pollick
Matt Schreiber

 Brand Identity
 Illustration
 Responsive Design

For the relaunch of quirky.com, we came up with new ways to showcase Quirky's inventions and inventors. The goal was to create a space for members to submit their inventions and collaborate with users around the world.

HomepageHomepage
iPadiPad

Vitor Andrade
Martin Berggren

Ray Sison
Rasmus Wangellin

 Brand Identity
 Illustration
 Responsive Design

What is the future of the Nike+ Running App? We identified key moments in the journey that could use a refresh, such as graphical data, challenges, and shareable moments. 

Pace_NYCPace_NYC
World_MapWorld_Map
Dark_MapDark_Map
1on1_Map1on1_Map
VS ModeVS Mode
Elevation_MapElevation_Map
Stickers_DeviceStickers_Device
Stickers_GridStickers_Grid

 Brand Identity
 Illustration
 Responsive Design

We pitched a new way of designing your own Bimmer. Starting from how you choose your model to editorializing the build process as guidance. 

BMW_Mobile_HeroBMW_Mobile_Hero
BMW_Mobile_ScreensBMW_Mobile_Screens
BMW_DesktopBMW_Desktop

 Brand Identity
 Illustration
 Responsive Design

I was asked by a friend to help design his photo journal documenting his travels during the past 5 years. A printed zine and identity was created to help promote his practice.

CoverCover
Spread 2Spread 2
Spread 7Spread 7
Spread 6Spread 6
Business CardBusiness Card

 Brand Identity
 Illustration
 Responsive Design

For 3 seasons, I was the lead designer on Nike Football handling Calvin Johnson's shoe launches. Here are a few examples of pieces crafted along with each release. These posters were teased and revealed on Nike's digital and social channels leading up to the product drop.

CALVIN_2CALVIN_2
FRIGHT_NIGHT_6_SPIDERFRIGHT_NIGHT_6_SPIDER

Felipe Ferreira
Alvaro Masa
Rasmus Wangellin

 Brand Identity
 Illustration
 Responsive Design

How do you take a shady industry and make it appear more legit? An illustration based approach was proposed along with a unique color palette to stand out from the competition. We also designed a new style guide and component library for the website.

Cover ImageCover Image
ColorColor
LogosLogos
LawyerLawyer
Homepage_NoDeviceHomepage_NoDevice
Side_by_SideSide_by_Side
Card_StylesCard_Styles
Grid_ComponentsGrid_Components

Critical Mass

Gabby Burleson
Donica Ida
Simona Ternblom

 Brand Identity
 Illustration
 Responsive Design

After the launch of Nike's Running and Training clubs, we were tasked to design a looping animation displaying the workouts of the week. The schedule had to display the week and daily workouts with live updates on the capacity of each session. 

NRC_PhotoBWNRC_PhotoBW
NTC_StoryboardNTC_Storyboard
STORE_1STORE_1
STORE_2STORE_2

 Brand Identity
 Illustration
 Responsive Design

For the first 60 days post-pitch we explored ways to validate the pitch creative as well as put it through concept resonance testing. The results were mostly positive but a tight budget put this project on hold indefinitely.

Players Circle - 1440 Copy 13Players Circle - 1440 Copy 13
Players Circle - 1440 Copy 24Players Circle - 1440 Copy 24

Critical Mass

Kathy Hlavac
Simona Ternblom

 Brand Identity
 Illustration
 Responsive Design

Category and Product pages for Nike Baseball's Fireworks Collection and Huarache Cleat.

NikeBaseball_IMACNikeBaseball_IMAC
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